Now I would really like to visit the shop

According to this journalist the Atlantis Bookshop was founded by Austin Spare, Dion Fortune and Aleister Crowley in 1922! Perhaps Austin painted the interiors and did general DIY, Dion the tax accounts and other banishing rites and AC was the publicist and frontman. I wonder who made the tea? 🙂

Arthur Edward Waite, of course.

Do what thou wilt shall be the whole of the Law.

The following is from the link:

http://travel.yahoo.com/p-travelguide-2797950-atlantis_bookshop_london-i?action=describ e"> http://travel.yahoo.com/p-travelguide-2797950-atlantis_bookshop_london-i?action=describe

Founded in 1922 by Michael Houghton, an Eastern European refugee, as an occult book shop, he also ran an occult lodge (ominously called The Order of the Hidden Masters) and one of the first occult correspondence course from these premises, while the infamous Alistair Crowley was a patron. The collection of works includes such titles as Pan, Great God of Nature andThe Goat Foot God. Still want to venture in? Well then you're either a braver soul than most, or a horny-handed servant of Lucifer. Whichever, you won't disappointed - the store has a massive collection of works on subjects ranging from paganism to ufology and the Gnostics. You have been warned.

And following is from the link:
[url]
http://danharms.wordpress.com/2007/10/11/order-of-the-hidden-masters/[/url]

How hidden were they? So hidden, as a matter of fact, that everyone got the name of their founder wrong, save for me, who didn’t hear about them until a few days ago. Weiser Antiquarian has put up an essay on this London-based correspondence-course magical order from the early Twentieth Century, including its head’s links to H. Spencer Lewis and Aleister Crowley, along with a bunch of books on the topic.

The mentioned essay is here:

http://www.weiserantiquarian.com/catalogtwentyonesupplement /"> http://www.weiserantiquarian.com/catalogtwentyonesupplement/

OK, what about this correspondence course and possible Crowley's connection?

Love is the law, love under will.

B.

They also have a picture of a statue of Thoth with the caption (we think it's Horus, right?).

Perhaps there's a button at the back which when pressed plays the old Beatles classic 'I am the Horus'.

For God's sake, Jamie, don't give up the day job!

Best wishes,

Michael.